If you are a small business owner you might wonder why you should invest time and money in having a website. Why not just opt for a Facebook page or a Google Plus page? And whilst you should definitely also have those – having your own website is crucial. A website is yours. It is for you to do with …
WHAT WE LEARNED: THE ELEVATOR PITCH
On Monday we walked you through the Top 5 Ways to do LinkedIn right, but what about those potential connections you meet out in the real life? How do you make sure that you are best prepared to turn a random encounter into a potentially meaningful connection? Enter: The Elevator Pitch. We’ve all heard about the elevator pitch, the 30 second …